The Company

DENTALEZ is a dental supply company committed to providing state-of-the-art dental practice solutions for unlimited interconnectivity, choice, and control. A true dental pioneer, the company stands as an indispensable industry staple with over 100 years of experience in dental equipment. The company provides real-life solutions for everyday challenges in oral healthcare through a unique union of advanced technical expertise and rich practical experience. With unwavering top-level customer service and support, the company has securely established itself as a trusted supply partner in dentistry. #DentalProfessionals

​

The Position

Our client is seeking a strategic and results-driven Senior Manager, Upstream & 
Downstream Marketing to lead both product marketing strategy and commercial execution across a growing portfolio. This highly visible role serves as the bridge between Product Management, Sales, Marketing, and Customer Success, ensuring products are aligned with market needs and successfully launched to drive adoption, revenue, and long-term growth.

 

The ideal candidate combines strong analytical and strategic thinking with hands-on 
marketing execution. They will be responsible for transforming customer and market 
insights into product positioning, go-to-market strategies, demand generation programs, and sales enablement initiatives that deliver measurable business impact.

​

Duties & Responsibilities

• Lead product marketing strategy, market research, customer insights, and competitive analysis to drive growth and innovation

• Partner with Product Management to define product positioning, messaging, value propositions, and go-to-market strategies

• Develop and execute integrated marketing campaigns and product launch initiatives that increase awareness, engagement, and revenue

• Collaborate with Sales teams to create sales enablement tools, training programs, and customer-focused marketing resources

• Monitor industry trends, market dynamics, and competitive activity to identify new business opportunities and strategic recommendations

• Track and optimize marketing performance through KPI reporting, data analysis, and continuous improvement initiatives

• Drive cross-functional alignment across Product, Sales, Marketing, and Customer Success teams to achieve commercial objectives

• Manage external agencies, research partners, and vendors while presenting strategic insights and performance results to leadership

​

Supervisory Responsibilities

• No immediate direct reports

​

Skills & Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related discipline

• 5+ years of experience in product marketing, strategic marketing, product 
  management, or related commercial leadership roles

• Demonstrated success leading both: 

  • Upstream Marketing (market research, customer insights, product positioning, strategy development) 

  • Downstream Marketing (go-to-market planning, demand generation, product launches, sales enablement)

• Strong analytical and problem-solving skills with the ability to translate complex 
  data into actionable business decisions.

• Exceptional communication, presentation, storytelling, and stakeholder 
  management skills

• Proven ability to influence and collaborate across multiple functions and leadership 
  levels

​​

Preferred Experience

• MBA or advanced business degree

• Experience within the dental, medical device, healthcare, or related industries

• Experience managing agency relationships and external marketing partners

 

Work Environment

• On-site Position located in Malvern, Pennsylvania 

​

Compensation

• Position offers a Base Salary of $90,000 – $145,000 (Based on Experience)

​

Certificates, Licenses, Registrations

• None required

​

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

​

This company is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.

​

 

Perks of the Job

​

Health Benefits

Comprehensive healthcare coverage including medical, dental, and vision insurance to support your health and well-being at every stage of life

​​

Financial Benefits

Participate in the company's 401(k) retirement savings plan with employer matching, helping you invest confidently in your future

​

Life Insurance Protection

Company-sponsored life insurance coverage provides added financial security and peace of mind for you and your loved ones

​

Income Protection

Access Short-Term Disability (STD) and Long-Term Disability (LTD) coverage designed to help protect your income during unexpected life events

​

Career Development

Grow your expertise and advance your career with opportunities to contribute to innovative products, strategic initiatives, and cross-functional leadership projects

​​